Creating Meaningful KPIs

Creating Meaningful KPIs – Or to put it another way; ‘give your company a fighting chance to successfully implement its strategy’ This might seem a bit glib, but the reality is successful strategy is not determined by definition alone. Some of the greatest...

Write a List

Write a List – You may think it is basic management 101 to be told to ‘Write a List’. There is no doubt we all write lists. You may write one every day, or at the start of the week and diligently cross off activities as you complete them. The importance of a...

Communicate your Strategy

Last week we asked the question; do 90% strategies really fail due to poor execution? The question caused a flurry of activity on LinkedIn and various blogs exploring where the statistic actually came from. As suspected, the stat is very old originating from a survey...

90% Business Strategies Fail

90% Business Strategies Fail – There is a well-known anecdotal business statistic that 90% of organisations fail to execute on their strategies. In reality the source of this statistic is not clear, our own research into its origin suggests that it may have come...

SEO How good is your score?

SEO how good is your score – How do you get your company name to appear on the first page of a relevant Google search? The first thing to note is that there are no short cuts, you cannot buy a first page ‘organic’ position. Any objective related to search engine...

SEO and the company marketing strategy

SEO and the company marketing strategy – Search Engine Optimisation (SEO) is subject that causes many a wrinkled forehead in boardrooms today. Most executives have got past the stage of worrying about what it actually means, they are now worrying about how much...